Not everyone wants to leave the city.
Inspired by effortless 90s glamour, made for the grit of urban living, our latest collection is a celebration of a metropolitan summer. So take your Spritz kerbside and your looks easy in soft shades and fluid shapes that will carry you from rush hour to whatever’s next.

“A London summer isn’t polished. It’s sweat, a bit of chaos, and plans that come together last minute. I didn’t want to escape that feeling or take us somewhere idyllic. This collection is about staying in it - commuting to work, lunches in the park, cocktails on pavements, rooftops at dusk. That’s where our woman really lives.”

GINNY SEYMOUR | ALIGNE CEO

Heat rising off the pavements. Beats carrying through the air. Early commutes that turn into rooftop lates. This is when London comes alive.

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It is not about escaping the city. It’s about living it. Hot mess summer starts now.

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